A southpaw speaking up for the left brain

October 7, 2007 · 5 comments

in Internet & Technology, Life

I’ve been waiting for Anne to talk about “the book” first, and now that she has I’m comfortable talking about it here.

Anne Truitt Zelenka wrote a book building on the Web Worker Daily brand ::think of that Shake & Bake commercial from years ago:: …and ayyyyye helped!

It’s called Connect!: Web Worker Daily’s Guide to a New Way of Working and it will be out early next year. Here’s the cover, blown up enough so you can see what’s under Anne’s name.

Connect-cover.gif

My role to warrant that “with”? Exactly as Anne describes:

I like to think that the book I’ve written with Judi’s help represents something of a whole-brained approach. I provided much of the right-brained thinking while Judi offered left-brained balance with her editorial review. We both can do the whole-brained thing, I think, but it was good to have the dialectic of castles in the sky (Anne) with foundations in the ground (Judi).

If you’re expecting a verbatim book version of Web Worker Daily, guess again. This isn’t a guide to getting the most out of Google or 257 tips for reading email, although there is some of that. Rather it’s a manifesto of sorts around a shift to a new professional mindset that uses the connected web to work smarter. You don’t have to work from home or a coffee shop to get something out of the book. Anne is a brilliant writer who has found early truth where others can only see in hindsight.

Wiley Publishing originally brought me into the project purely as technical editor. They knew I knew the content, and I worked well with Anne.

Catch was, I had absolutely no idea what a “technical editor” was supposed to do on a book that wasn’t really technical. So I did what I typically do in those situations…I followed my gut and did what felt right to me. What ended up happening is that I found myself balancing Anne’s concepts (which I agreed with wholeheartedly, even if she didn’t think so at times) with a healthy spoonful of, “so how does this relate to the average Joe and Jane right now?” practicality. I’m a process geek, what can I say?

I hope you’re looking forward to picking it up off the store bookshelves come January 2008 as much as I am. :-)

{ 1 trackback }

Connect! : A View from Judi Sohn
December 27, 2007 at 4:45 am

{ 4 comments… read them below or add one }

1 Egret's Nest October 7, 2007 at 10:51 pm

Congrats to you and Anne. That totally rocks and I’ll pick it up and hopefully find time to read it! :)

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2 Eric Albert October 8, 2007 at 12:41 am

Congrats! That’s very, very cool.

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3 Jack Brewster October 8, 2007 at 11:46 am

All that and you’re a published author? Tell me, are you seeing anyone…? :)

Uber-congrats!

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4 Chris Bailey October 26, 2007 at 9:06 am

Finally! A tech tome that brings a whole brain to it :) The how and the why rarely make it into the same book.

It’s now in my Amazon wish list. Perhaps it’ll be a late Christmas present to me.

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